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Fennica Gaming, a subsidiary of the Finnish Lottery, has announced that its elnstants will be available in France via a partnership with La Française des Jeux (FDJ). The games are available to players across France as the result of a collaboration with Lotteries Entertainment Innovation Alliance (LEIA).
Timo Kiiskinen, Managing Director of Fennica Gaming, commented: “We are incredibly proud of the diligent work and extensive collaboration that has gone into bringing eInstants to the French players. In everything we do, we put the player first.
“To us, it means to offer a high-quality game portfolio for every target audience. This we can provide with our dedicated team and our game studios from our “Game Family”. We have worked tirelessly to ensure the customer and especially the players’ needs, and we are confident that the players in France will be thrilled with the new offering.”
Previously, Fennica Gaming launched eInstant games in Brazil with LottoCap.
Fennica Gaming is now expanding its market to more European countries.
Kirsi Lagus, VP Portfolio and Product Development said: “Our eInstants are designed to provide instant entertainment, combining cutting-edge technology with captivating gameplay. The first game FDJ chose from our portfolio is the Northern Jack and it offers pure entertainment with bonus rounds for the players.
“It’s based on our Match’Em mechanic and features an adaptive algorithm, plus an in-game tutorial to guide the player how to play. It’s one of our most successful games around all our markets. We are excited to work with the French colleagues to support their goals of bringing great games to their players.”
“Launching Fennica Gaming’s eInstants in our offering is a significant achievement in LEIA cooperation,” said Esther Millet, FDJ Chef de Produits (Product Manager).
“We are excited to see the same positive reception from French players as in the other LEIA countries. Thanks to the rigorous development and testing phases we are sure that the game not only meets but exceeds expectations. We are committed to continuing our efforts in providing top-notch gaming experiences for our players.”
