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Greentube launches with Betway in Belgium

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Greentube, the Novomatic Digital Gaming and Entertainment division, has increased its presence in the regulated Belgian market by launching its games with operator and long-term partner Betway.

A large selection of Greentube slots, such as Hot Cubes, Starliner and Book of Ra Deluxe, are now included in the casino portfolio accessible to Belgian players.

The iForium aggregation tool was used to integrate material into the Betway platform.

The launch is the most recent step in the long-term partnership between Greentube and Betway in regulated markets around the world. It serves to strengthen Greentube’s position in Belgium.

Jordan Wall, Sales & Key Account Manager at Greentube, said: “We are delighted to deliver popular digital takes on all-time classic slots to more players in Belgium, through our valued partner Betway.

“We believe that the market will respond favourably to the selection of entertainment that we are providing, further enhancing our presence in this key regulated market.” 

Anthony Werkman, CEO of Betway, said: “We are thrilled to welcome Greentube to our portfolio in Belgium. Their premium titles is a perfect fit for our casino, giving our customers more exciting games to enjoy in a fair, safe and responsible environment.”

Meanwhile, to debut its content with BetRivers in Ontario and Michigan, Greentube expanded its collaboration with US operator Rush Street Interactive (RSI) in April.

Last year Greentube and RSI launched content in New Jersey.

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