Paris FC, which plays its football in the French second division, Ligue 2, could join its high-profile neighbours in Ligue 1 next season. Paris Saint-Germain (PSG), one of Europe’s richest and most popular clubs, plays in the top division.
The partnership offers additional brand visibility for VBet, with its logo placed in prominent positions at the Stade Charléty, the home stadium of Paris FC. VBet’s branding will also appear on the team’s kit across the next 18 months.
The deal covers both the men’s and women’s teams, which play in Ligue 2 and D1 Arkema, respectively.
David Ozararat, CEO, VBet, commented: “We are very happy to support Paris FC. It is a great opportunity for VBet to be present alongside the second Parisian club, which is followed by real fans, as it evolves in the top three of its championship and has the means to match its ambitions.”
The club shares a close history with PSG, having originally been one of two teams involved in the formation of its neighbours, back in 1970. Paris FC, which was formed a year earlier, merged with Stade Saint-Germain to form the nine-time French champions.
Due to differences of opinion, Paris FC split from PSG two years later, and have played in the lower echelons of French football ever since.
Pierre Ferracci, President, Paris FC, said: “We are delighted and proud that VBet is joining the circle of Paris FC partners. This new collaboration, with a very dynamic player in its sector of activity, illustrates the attractiveness of Paris FC and its development project in France and internationally.
“I would like to thank VBet for its support and for the great confidence it has shown in us. Welcome to VBet with Paris FC.”
Previously, VBet has sponsored AS Monaco, a French club which currently plays in Ligue 1.